about - LocalGrow360

Our Story

Built for the Way Local Search Actually Works

Local Growth 360 was founded on a simple but urgent observation: the rules of local search had fundamentally changed, and most agencies were still playing by the old ones. The Map Pack, Google Business Profile, and AI-powered answer engines like ChatGPT and Perplexity were reshaping how customers find, trust, and choose local service businesses — yet nearly every agency was still optimizing for a world that no longer existed.

We built this agency to close that gap. Every service we offer — from foundational Local SEO to cutting-edge AI Search Optimization — is designed around one goal: putting your business directly in front of the customers who are ready to hire right now.

The "360" in our name is intentional. Real local market dominance requires more than rankings. It demands end-to-end execution: maximum visibility across search, maps, and AI platforms; a website and reputation that convert that traffic into booked jobs; and transparent reporting that proves the ROI. That complete loop is what we deliver.

Founded on results

360°

Full-circle local growth system

Year over year

+217%

Average organic traffic increase

Markets covered

50+

Cities & metro areas actively managed

What We Stand For

The Principles That Drive Every Decision

These aren't wall posters. They're the standards we hold every campaign, every report, and every client relationship to — without exception.

Revenue Over Vanity Metrics

Rankings and impressions are inputs, not outcomes. We optimize for what actually matters: qualified leads, booked calls, and revenue your business can measure.

Radical Transparency

You see exactly what we do, why we do it, and what it produces. No smoke-and-mirrors reporting, no inflated click numbers, no excuses — just clear data and honest conversations.

Local Specialization

We don't serve e-commerce brands, SaaS companies, or national retailers. Every framework, playbook, and tool we've built is purpose-engineered for local service businesses.

Built for AI Search

We recognized the AI-driven search shift before most agencies knew it existed. Our clients are already appearing in ChatGPT, Perplexity, and Google AI Overviews — not catching up to it.

How We Work

The 360 System — Five Steps to Market Dominance

A clear, repeatable process refined across hundreds of local markets.

Deep Audit

We analyze your current visibility, citations, GBP health, site performance, and competitive landscape before touching anything.

Growth Blueprint

A custom 90-day roadmap prioritized by revenue impact — not what's easiest for us to execute.

Full Activation

Our team executes on-page SEO, GBP optimization, citation building, AI-search signals, and conversion improvements simultaneously.

Amplify & Convert

We layer in Local Service Ads, review acquisition, and CRO to make sure traffic turns into booked revenue.

Report & Scale

Monthly live reporting sessions. Clear KPIs. Continuous optimization to defend and extend your market position.

The Team

Specialists, Not Generalists

Every person on our team was hired for one reason: they are exceptionally good at a specific piece of local growth — and nothing else.

James Rutherford

Founder & CEO

12+ years building local marketing systems for service businesses. Former VP of Growth at a regional home-services franchise before launching LG360.

Sofia Chen

Director of Local SEO

Oversaw SEO strategy for 80+ multi-location clients before joining. Obsesses over Map Pack volatility, citation architecture, and local schema markup.

Marcus Klein

Head of AI Search

Published researcher in LLM retrieval behavior. Leads our AEO and GEO practice, ensuring clients appear in AI-generated answers across all major platforms.

Alicia Patel

Lead Conversion Strategist

Specializes in local landing pages and GBP conversion optimization. Her work has raised average booking rates by over 40% across client accounts.

Derek Walsh

Paid Search & LSA Manager

Manages $2M+ in annual Local Service Ad spend. Expert at minimizing cost-per-lead while maximizing Google Screened badge visibility.

Layla Monroe

Client Success Lead

The reason our retention rate is 94%. Layla ensures every client understands exactly what's happening, why it's happening, and what's coming next.

"Local businesses don't lose to national chains because they lack budget. They lose because they're invisible at the exact moment a customer is ready to hire. Fixing that visibility — permanently and profitably — is the only thing we do."

— James Rutherford, Founder & CEO

No Long-Term Contracts

We earn your business month after month. If we stop delivering, you're free to walk. That accountability keeps us sharp.

Industry Exclusivity

We only work with one business per industry per metro. Your competitor cannot be our client. Your growth is never cannibalized.

Performance Guarantee

If you don't see measurable improvement in your key metrics within 90 days, your next month is on us. No caveats.

Ready to Dominate Your Market?

Start With a Free Local Growth Audit

We'll analyze your current visibility, identify your biggest gaps, and show you exactly what it would take to become the #1 choice in your market — at no cost and no obligation.

Get My Free Audit Talk to Our Team

No contracts Industry exclusivity 90-day guarantee 100% confidential

We Help Local BusinessesWin Their Market